A pitch is a paragraph-long explainer of a piece you’d like to write or a recipe you’d like to develop (and how you’re going to do that and why we need it on our site). It should include a brief overview of what you intend to achieve, as well as interviews you plan to conduct with sources and any other relevant details.
A Few Tips
- First things first: Make sure Food52 hasn’t already covered this story. Check the site to see if they have articles on the same topic or a duplicate recipe. If there’s some overlap, but you feel your story is a fresh take, ask yourself: Why should this story be told now? What does it add to Food52’s canon?
- On that note, please don’t pitch something that you’ve already covered on a personal blog.
- Start each pitch with a sample headline for your story. (It doesn’t have to be perfect, but it will give us a jumping-off point!) For recipe pitches, your pitch should include the proposed title of the recipe.
- Tell the blog a bit about yourself: Have you published written work before on a website or blog? What makes you qualified to write this particular story or develop this specific recipe?
- It should go without saying, but — plagiarism is not tolerated for recipes or written content. All articles and recipes should come from you! Once you start reporting, if you interview someone, you must quote them exactly—never adjust a quote to prove your point.
Send your pitch via email to [email protected] with “FREELANCE PITCH on [your great idea]” as the subject line.
Food52 pays flat rates – per word, based on the anticipated length and amount of work. This ranges from $200 for a short article or standard recipe (plus up to $50 in ingredient reimbursements) to $500-plus for bigger projects.
You can find more creative writing jobs here.